ABQ
Organization’s Mission
The Association des biologistes du Québec is a non-profit professional organization dedicated to promoting and supporting the interests of biologists in the province—whether they are students, researchers, educators, private-sector professionals, or employees of public organizations. Our mission is to train, mobilize, support, and represent our members and to promote the importance of biology.
Mandates
C4 Communications was hired by ABQ to provide strategic guidance for the planning, design, and execution of an annual communication campaign. This campaign included developing a detailed communication strategy, managing marketing and advertising activities, and creating tailored communication tools—all in collaboration with the Association’s leadership.
Projects
- Communication plan
- Communications audit
- Media relations
- Information campaign
- Strategic advice
- Communication tools
- Brand identity
Timeline
2022 – Present
