Develop your expertise with confidence.
Our trainings are tailored to meet the concrete needs of organizations—whether in strategic communication, media relations, crisis management, or public speaking.
Make every learning opportunity a transformative one.
Preparing your organization for crisis communication management
This three-hour training, designed for non-profit leaders, is meant to ensure effective management of communication crises by structuring the approach around the phases before, during, and after a crisis.
Risks will be identified, an action plan will be developed, spokespeople will be trained, and communications will be coordinated to protect the organization’s reputation.
Public speaking in front of an audience
This three-hour training, designed for non-profit leaders, is intended to build public speaking skills—both professional and personal.
Through this workshop, techniques will be taught to structure a convincing speech, boost self-confidence, and maximize the organization’s visibility to diverse audiences.
From click to engagement: understanding performance indicators (KPI’s)
This interactive one-day training will enable you to choose and interpret the right indicators to measure the effectiveness of your communications.
Through practical exercises, you will learn to analyze the performance of your newsletters and website (via Google Analytics), better understand your audiences, and adjust your content to maximize engagement and conversion.
Training a spokesperson
This three-hour workshop, designed for communication advisors and non-profit leaders, is meant to help you identify the right spokespeople within your organization and develop the tools needed to train and support them effectively.
At the end of the session, spokespeople will be selected, coached, and equipped to represent your organization’s values with confidence and accuracy in public and media settings.
Creating an engaging social media strategy
This one-day training, designed for marketing managers, executive directors, and board members of non-profits, will help develop an effective strategy to animate, engage, and monitor your online community.
Different social networks will be explored, community management tactics will be presented, and case studies will be analyzed to encourage concrete, hands-on practice.
Our expert-trainers
JULIE BOURBONNIÈRE, M.A.
PRESIDENT AND CHIEF EXECUTIVE OFFICER
JULIEN ACOSTA
DIRECTOR, COMMUNICATION AND PUBLIC RELATIONS
